What strikes me today is how easy it is to advertise using social media. I'm sure I need to work on a more strategic method, but it's incredible how much awareness my Facebook pages generate. One is for a product my company is making - and gets many "likes" and "shares," as well as favorable comments. I haven't ever seen a negative comment there, although there is some pretty hefty competition. It's a great place to share videos, product status and good news.
My other Facebook page is for an event. It has helped to draw awareness to the event as we plan and prepare for it, and now that registration is open, it's helping to draw participants in. I've posted an advertising video on this page, the registration link, and maintain a status of "how many more participants can sign up," helping keep some healthy tension - which helps fill the registration.
And that's just about Facebook for business purposes. My personal Facebook page is a great resource to let family and friends know of upcoming events, including time, address, date, etc., and of exciting events that have happened in our family.
No wonder the postal service is in trouble!
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